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Using the AI Responder to reply to Google Reviews

Use the betterbunch AI Responder to reply to Google reviews quickly and professionally, helping you build customer trust and improve your search rankings.

The betterbunch AI Responder helps you write replies that sound like your business. Add details about each customer’s experience, set your preferred reply style, and check the wording before publishing.

How to reply to a review using AI

  1. Log in to your betterbunch account.

  2. Go to Reviews and find the review you’d like to reply to. Use the Unreplied tab to find reviews waiting for a response.

  3. Click the purple Reply icon to open an AI-generated draft.

  4. To personalise the reply, add details in Context for this review (optional), then click Try Another to generate a new draft using that context.

  5. Read through the reply. You can edit the message directly or click Try Another for another option.

  6. When you’re happy with it, click Reply on Google to publish.

Add context for a more personal reply

The context box lets you add details about the experience that the review may not mention. For example:

  • The first name of the team member who helped.
  • The service you provided.
  • The product the customer chose.

You could add: “Sam helped the customer choose carpet, and Ben completed the installation.”

Click Try Another after adding or changing context so the AI can use it in a new draft. Context applies to that review only.

Important: Keep private details out of your reply. The context box itself isn’t shown to the customer, but the AI can include information from it in the public reply. Only add details you’re comfortable sharing publicly. Don’t include phone numbers, email addresses, home addresses, or other private or sensitive information.

Set up Your Voice

Give the AI examples of how you’d respond, plus rules to guide future replies.

  1. Go to Settings in the bottom-left menu.

  2. Open the Your Voice tab.

  3. Add example responses for 1-star, 3-star, and 5-star reviews. Write these in the style you’d normally use with customers.

  4. Under Brand rules, click Add rule and enter an instruction. Add as many rules as you like, with one instruction per rule.
  5. Click Submit to save your changes.

Your rules could include:

  • End every reply with “See you next time.”
  • Include a thumbs up emoji 👍🏼.
  • Don’t use the word “cheers”.

Your examples guide the overall tone, while your rules give the AI specific instructions for future replies. Always read the draft before publishing to make sure it suits the review.

Monthly AI credits

Your account includes up to 200 AI credits each month, resetting on the 1st of the month.

Opening an AI reply uses one credit. Each click of Try Another, including after adding context, uses another credit.

Troubleshooting

Missing the Reply button? Check that your Google Business Profile is connected to betterbunch.

No reviews showing? Check that you connected the Google account that manages your Google Business Profile.

Context hasn’t been included? Click Try Another after entering it to generate a new draft.

Tip: Set aside a few minutes each week to reply to new reviews while the customer’s experience is still fresh.