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Invitation limits

Understand how SMS and email invitation limits work in betterbunch.

Your betterbunch plan includes a set number of SMS invitations each month, plus unlimited email invitations.

You can keep an eye on both your monthly SMS allowance and daily email send count from the limit bars in the top right of your Invitations page.

SMS invitation limits

Your plan includes a set number of SMS invitation credits each month, which resets on the 1st of each month. Your included SMS allowance depends on your plan. 

Using the SMS limit bar in the top right of your Invitations page, you can check:

  • your monthly SMS allowance
  • how many SMS credits you have used
  • how many SMS credits you have remaining

How SMS credits work

One SMS credit allows you to send a message up to 160 characters long.

If your invitation is longer than 160 characters, it will still be delivered to your customer as one message, but it may use two or more SMS credits.

When selecting your SMS invitation template, we'll let you know if your message is expected to use more than one credit.

Your character count includes:

  • the text, including special characters and emojis
  • the customer's name
  • your business name
  • your betterbunch invitation link
  • unsubscribe functionality

Tip: Keeping your invitation and business name concise can help reduce the number of SMS credits each invitation uses.

What happens when you reach your monthly SMS limit?

If you use all of your available SMS credits, we'll send you an email notification to let you know.

From there:

  • If a new invitation has an email address, it will be delivered by email instead of SMS.
  • If an invitation only has a mobile number, it won't be sent straight away. It will show as Limit reached in your invitation logs and wait for more SMS credits to become available.

Those queued SMS invitations will be sent when either:

  • your included SMS allowance resets on the 1st of the following month, or
  • you purchase additional SMS credits.

If you regularly reach your SMS allowance before the end of the month, purchasing additional credits can help keep your invitations going out while the customer experience is still fresh.

Purchasing additional SMS credits

If you need to send more SMS invitations than your plan includes, you can purchase extra SMS credits. To purchase more credits, ask the chatbot in the bottom right of your betterbunch account to put you in touch with our team.

Additional credits cost $16 per pack of 100 SMS credits, and you can purchase multiple packs if needed.

How purchased SMS credits work

Purchased SMS credits work a little differently from the credits included in your plan.

Your included monthly credits are always used first. Once these have been used, betterbunch will start using your purchased credits.

Purchased credits:

  • roll over from month to month
  • do not expire at the end of the month
  • remain available until they are used
  • expire if your betterbunch subscription ends
  • are non-refundable

This means you can purchase extra credits in advance and keep them available for months where you send more invitations than usual.

Included, bonus and promotional credits

SMS credits included as part of your subscription reset each month and do not roll over.

Any unused included credits expire at the end of the month.

The same applies to any free, promotional, bonus or gifted SMS credits added to your account by betterbunch.

Email invitation limits

Your betterbunch plan includes unlimited email invitations each month.

Email invitations don't use your SMS credits and don't have an SMS-style character limit.

Promoter Retargeting and No Interaction Retargeting emails also don't count towards your monthly SMS allowance.

Daily email limit

Although there is no monthly email invitation limit, your account can send up to 1,000 emails per day.

You can see how many emails you've sent that day using the daily email limit bar in the top right of your Invitations page.

If you reach the daily limit, any remaining email invitations will be queued and sent once your daily allowance resets the following day.

This means that if you upload a large customer list, the emails may be spread across several days rather than all being delivered at once.