Understand Promoter Retargeting

Learn about the benefits of Promoter Retargeting 

When a contact indicates they are happy with your service by clicking the thumbs-up button on your invitation, betterbunch classifies them as promoters. If the contact doesn't proceed to your chosen review site within 24 hours, the promoter retargeting feature will automatically send a reminder email, aiming to engage your contact at a more convenient time.

This approach effectively boosts conversion rates and enhances your online reputation.

Note: Promotor retargeting messages will be sent via email only, so to make the most of this feature, you will need to include an email address when creating invitations. 

What does the promoter retargeting email say? 

See the example below of the promoter retargeting email invitation.

Hey Customer Name,
It's Sender Name, from Business Name.
Thanks for the thumbs-up yesterday! We're glad you're happy. However, I noticed you didn't get a chance to leave a review, so I wanted to check in to see what we could do better next time to provide a review-worthy experience.
Your satisfaction is our top priority, so if you can think of anything we can do to improve, please let us know by clicking here.
Alternatively, if you were too busy to leave us a review, you can always leave one by clicking here. It would mean a lot.

Note: The promoter retargeting email is not customisable. 

How to turn promoter retargeting ON or OFF

You can choose to turn promoter retargeting ON or OFF for all future invitations by following these instructions:

  1. Login to your betterbunch account.

  2. On the bottom left of your screen, click the Settings page
  3. Click the Rules tab, which will display your invitation preferences.
  4. Turn the promoter retargeting toggle ON or OFF.
  5. Click Save.

How the Promotor Retargeting program works with Shareables

Shareables include ready-to-print Shareable posters, flyers, and other pre-designed material, as well as QR Codes that can be used to create your own Shareables, and Links that can be shared with customers online. 

When Shareables is configured to incentivise customers for their feedback through the Better Rewards Program, the contact will be prompted to provide their name and email address to enter the draw for the chance to win a $500 voucher.

If a contact submits their information to enter the draw, showing they were happy with your service, but does not proceed to leave a review on your chosen review site, your Promotor Retargeting settings will come into play.

With Promotor Retargeting enabled in your settings, a Promotor Retargeting email will be automatically sent to the Shareable Invitee 24 hours after their original interaction.